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Exhibiting At IMS Outdoors
Progressive IMS Outdoors is an immersive powersports experience that connects your brand with riders and prospective riders of all ages that share a passion for riding 2 and 4-wheel vehicles or wish to learn. The event offers a weekend full of interactive experiences to aid in buying decisions, exploration of new products and lifestyles, and hours of family-friendly fun.
IMS has a 39-year history of successfully delivering qualified buyers to its events, to facilitate purchasing opportunities for its exhibitors. Nearly half of all attendees make purchases at IMS and are in the market to buy a vehicle. Over the last four years, IMS has invested in new attractions and tactics to drive more new, prospective and younger riders to the events and in doing so, one-third of attendees are under 35 years old and new riders. IMS is dedicated to nuturing a new generation of riders and supporting existing riders passion for motorcycling.
Expand Your Brand Exposure
IMS provides exhibitors with a platform to market their brand and reach new audiences nationwide. Through year-round original content production on continuetheride.com, an 8-month event marketing campaign, and nearly 200 media outlets attending the events, IMS gives exhibitors exposure beyond the event space to maximize their investment.
Interested in signing up or learning more?
Contact Christina Anders, Sales Coordinator, at [email protected]